Our Research
Creative Content Australia conducts annual research to understand the piracy behaviours of adult and teenage Australians. The results are made public to better inform debate, dispel myths and highlight changing trends in piracy technology, activities and attitudes.
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As piracy becomes less socially acceptable, online streaming services drives an increase in legal viewing from 15% weekly in 2014 to 39% in 2016. But payment remained a hurdle for pirates.
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Piracy incidence and frequency generally decline following the introduction of site blocking legislation and the establishment of new online content services.
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Although screen content piracy increased in Australia, the majority of adults agreed that the internet requires more regulation to prevent access to illegal content.
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The first in-depth content piracy study on Australian teens revealed that piracy is not a ‘social norm’ in this age group, but almost 1 in 4 teens are active pirates
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Dispelling commonly held myths about online content theft, the research confirmed that paying for content is the key reason for piracy rather than lack of available content.
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